About NotJustAnotherTeam

Jarr Geerligs (1972, art director) and Kim Triesscheijn (1980, copywriter) are working together as NotJustAnotherTeam.com. Mostly they make advertising and often they create something else. They work at creative agency Selmore, on clients such as Bavaria and WWF. Besides commercial work, they create Art, Poetry, Childrens books, Blogs, PostersinAmsterdam.com and much more. Kim recently performed for the first time on a Poetry Festival. The art of Jarr was exposed at Art after Advertising (Kunstliefde) and Nuit Blanche (Brakke Grond) and can be seen right now at Piece de Resistance, MediaMatic Amsterdam. (Photo shot by Krijn van Noordwijk).

The thoughts of all evil

Commerce is dirty and money is bad. An often-heard comment by artists talking to me; a creative working part-time in advertising. I understand where they’re coming from, but I doubt it. The exchange of money can also be seen as the exchange of energy. If it’s exchanged in a good way, it’s not bad.

Recently, Neale Donald Walsh, American author of the Conversations with God series, wrote about this subject:

As part of our Old Cultural Story many humans have been told that money is the root of all evil. Money is bad and God is good, and so money and good do not mix. One result of this teaching: The higher one’s purpose in life, and the greater one’s value to society, the lower one’s income must be. Hence nurses, teachers, public-safety officials, and those in similar service professions are not to ask to earn much money. Ministers, rabbis, priests and other clergy are to ask even less. Homemakers and mothers, under this guideline, should have no personal income at all, for they may be the most selfless in service to others. Because money is bad, intrinsically evil, pay must be in reverse proportion to the value of the function performed. The better the deed, the worse the pay.” Of course, we can fill ‘artists’ in between the lines ourselves.

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The art of valuing what matters

Art helps us to ask questions about what matters. Questions like: What is the price tag on a human life? What is the price tag of saving an endangered species? Is saving a bank more important than saving the arts in a country?Are we willing to pay the prices for these issues? Is money more important than these problems? Or are these things not measurable in our current currencies?

 

We live in the reality of different opinions about what matters. Inconvenient or not, it is how the political and market arena works. Everybody from large corporations to individuals have a value system. A list of what is more important than what else. A lot of these ratings are universal and others much more personal. You could see this value system as an internal exchange rate with reality.

 

In politics and on the market these internal exchange rates have to deal with each other to keep the world turning. Sometimes these deals aren’t working and than we label the situation as a crisis. Maybe we should see these crises as a revaluation of exchange rates, making clearer what matters more. Can you make a difference between the forces of the exchange rates of countries and multinational corporations? Well yes. We are all interdependent of each other. And the most influential like button you have is your wallet. With it you can show what really matters to you. And as long as money matters more to organisations than anything else they will listen to your wallet. Buy a future you believe in.

 

Earning Money

They always say we should earn money.

But maybe now it’s time that money earns us.